Maree Kirkpatrick on Selling with Ease
May 22, 2024When I first met Maree Kirkpatrick, I could tell this was a person who was passionate about what she does. She is passionate about helping businesses learn how to sell.
This may seem like a strange thing to be passionate about, but what is behind this is helping a business make more money through sales, and making sure that the customer is getting something of value that will solve a problem they are currently experiencing.
Simple!
I recently had the pleasure of interviewing Maree, and you can listen to the podcast here or watch the interview here.
By way of a very brief summary (Maree share a lot of value in this conversation), here are some of the key things Maree went through:
- Know who your customer is, really have that clear so you can talk directly to them in your messaging.
- Understand where your customer is now and how you are going to get them to a place where you solve their problem.
- Have a Sales Process that clearly sets out the journey you will take your customer on, from first contact to a potential sale and beyond.
- Weave your Customer avatar and sales process through your website. Making your site look pretty isn't going to get you more sales!
There was a lot more, so listen to the podcast episode, or watch the interview to find out more.
